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Household Use of Information and Communication Technology: 2012
Embargoed until 10:45am  –  22 April 2013
Key facts

Households

In 2012:

  • 4 out of 5 New Zealand homes had access to the Internet, up 5 percent since 2009.
  • Two-thirds of rural households had a broadband connection, up 13 percent since 2009.
  • 40 percent of households were using more than one device to access the Internet – this figure has doubled since 2009.
  • Laptops were the most popular means of accessing the Internet in more than two-thirds of households.
  • One-third of households accessed the Internet via a mobile phone, up 26 percent since 2009.

Graph, Devices used by households to access the Internet, 2009 and 2012.

Individuals

In 2012:

  • Half of all Kiwis made an online purchase in the 12 months before the survey.
  • Almost half a million people spent between $100 and $500 online in the four weeks before the survey.
  • Two-thirds of recent Internet users engaged in social networking in the 12 months before the survey.
  • Over three-quarters of 15–24-year-old Internet users accessed music online.
  • Half of all Internet users aged 15–44 years used the Internet for reading.
Geoff Bascand
Government Statistician

22 April 2013
ISSN 1179-2833

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